Simple but compelling customer “don’ts”

This is a great list of “don’ts” for restaurant staff, describing how not to serve customers. It’s written by Bruce Buschel, a New York Times writer and more who’s opening a seafood restaurant.

It’s a great list because so many of the items go to the heart of great customer experience, seem so obvious, and yet are constantly violated by waiters, waitresses and others. For example: “Never serve anything that looks creepy or runny or wrong.” That’s something my 12 year-old son would understand, and yet it still happens. Or what about: “Do not curse, no matter how young or hip the guests.” Duh.

Of course, there are more subtle suggestions as well, but the fact that many of these don’ts need to be spelled out is a hint at just how bad service is in many restaurants.

Have you had a horrible dining experience lately? Let me know.

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